GISI.
Brand Identity.

Branding a Global Force in Infrastructure

An employee-owned infrastructure firm with a growing portfolio of acquisitions and no single brand to hold any of it together. The answer was one system covering all of it: strategy, messaging, visual identity, and a digital presence made to keep scaling.

Typeface system
Infrastructure texture
Infrastructure texture
Infrastructure texture
Logo system markup
Colour spectrum
Website homepage
Printed collateral
Business card system